5. TIPS ON HOW TO MAKE MONEY ON INSTAGRAM
A
few years back, I used to think that Instagram was just for models and celebs
for sharing photos and videos – but that was a silly thought.
Instagram
is hot. Lots of folks are making tons of money off it. There are many ways to
make money on Instagram whatever your business or goals, one of them is going
to work for you.
1.
BECOME IN
INFLUENCER
Social
media influencers are people who recommend products or services on their
personal profiles for commissions. Since its format emphasizes images,
Instagram is a good place to grow an influencer business around
Business – to – Consumer (B2C) products. Basically, any product that makes for
a good image will do well on instagram.
There
are two main options for featuring brands in your posts as an Instagram
influencer; affiliate marketing and sponsorships.
With
affiliate
marketing, you receive a commission for every purchase someone makes
through your Insta post or profile. This can work really well if a product
matches your audience perfectly.
Sponsored posts are
different. You typically receive a flat fee for mentioning a product in a post.
For example, you might get $ 50 to create a post in which you cook using
sponsored ingredients.
I
highly recommend doing sponsored posts for the majority of your promotion;
you’ll make more money on average than an affiliate deal. Only do affiliates on
the few key products that your audience loves.
2.
BECOME A
BRAND AMBASSADOR
Do
you have a huge number of followers? Then you might have a chance to become a brand
ambassador. This happens when a company wants to have an ongoing partnership
with you and to create certain number of posts over a period of time and maybe
even indefinitely.
The
reality is that companies want a lot of eyeballs on their products, and they
won’t get that if they partner with someone who has few followers, so you need
a large following to become a brand ambassador.
The
most important thing for you to be successful in this business is to have a specific
niche. Think of the of the influencer accounts you follow. Chances are, you
follow people who share your interests. Maybe they are world travelers, fashion
bloggers or makeup artists.
These
are all different interest, but they have one thing in common; visual
storytelling. Whether you’re a tour guide, travelling the world,
cooking food or health & fitness coach, you can take beautiful photos and
grow your audience on your Insta profile.
3.
OPEN AN E –
COMMERCE STORE
Did
you know that you can sell anything on Instagram?
Instagram
is another great place to advertise your products. It offers a number of tools
to make direct sales possible.
To
change your insta account into a storefront, you’ll need to complete several
steps;
Step 1: Convert
your personal profile into a business profile.
To sell products or services on Instagram, you must have a business profile.
It’s
free to make the switch, and creating your business profile is a straight
forward process.
Step 2: Create your
product catalog.
When
you want to feature products in your posts, you’ll need to pull them from your
store catalog. From there, you connect your product catalog to Facebook.
Step 3: Get your
business profile approved.
Instagram
will review your business profile when you’re ready. Once Instagram approves
your profile for shopping, you’re ready to start incorporating your products
and services into your posts.
4.
SHOWCASE
YOUR FREELANCE SERVICES
Freelancing
has become popular now days. If you provide freelance services like writing,
photography, House cleaning and so on – then you can probably advertise it on
Instagram.
The
secret is to drive traffic by showcasing your work in the photos you share. If
you’re a wedding photographer, share some of your most stunning work. Turn your
profile into a place where people can see adorable photos of brides and grooms.
Writers
can also make Instagram work for them. Sites like Canva enables you create shareable posts with embedded quotes from
your creative writing. While canva has a premium version, you can do a lot with
free account.
5.
TEACH OTHERS
ABOUT INSTAGRAM MARKETING
If
you’re a successful influencer with a good following, why don’t you teach
aspiring influencers how to achieve their Instagram marketing dreams?
Many
successful influencers have launched side businesses that offer webinars and
tutorials to folks who want to grow their Instagram following or transform
their profile into business.
You
can create pre – recorded webinars with You Tube or tools like EverWebiner Some influencers also
charge higher fees for live or personalized training sessions.
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